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"In the grand tradition of Ben Mezrich's The Accidental Billionaires (2009)… an engaging look into a fascinating subculture of millions." —Booklist
"Breezy…How to Turn Down a Billion Dollars ably if uncritically chronicles the short history of a young company catering to young users, with a young chief executive, and reveals, intentionally or not, the limitations that come with that combination." —Wall Street Journal
The unlikely as well as exciting tale of the surge of Snapchat from a frat kid dream to a multi-billion buck net unicorn that has actually significantly transformed the method we interact.
In 2013 Evan Spiegel, the bold Chief Executive Officer of the social media Snapchat, as well as his founder Bobby Murphy stunned journalism when they bowed out a three-billion-dollar deal from Facebook: exactly how could an application young adults utilize to message unclean pictures desire for a greater evaluation? Was this hubris, or brilliant?
In How to Turn Down a Billion Dollars, technology reporter Billy Gallagher takes us inside the surge of among Silicon Valley's best startups. Snapchat established from a basic want going away photos as Stanford junior Reggie Brown took care of is sorry for concerning pictures he had actually sent out. After an impressive fight in between friends, Brown shed his risk in the firm, while Spiegel has actually taken place to go far for himself as an enthusiast—if callous—Chief Executive Officer worth billions, connected to celebs like Taylor Swift as well as his partner, Miranda Kerr.
An other Stanford basic as well as society bro of the firm’s starting triad, Gallagher has actually covered Snapchat from the beginning. He brings special accessibility to a business Bloomberg Business called “a cipher in the Silicon Valley modern technology neighborhood.” Gallagher uses understanding right into difficulties Snapchat deals with as it changes from a spirited application to among the technology sector’s leading public business. In the practice of wonderful company stories, How to Turn Down a Billion Dollars uses the clear-cut account of a business whose objective is no much less than to reprise the future of home entertainment.
Publisher:St. Martin’s Press (February 13, 2018)
Publication day:February 13, 2018
File dimension:12931 KB
Print size:294 web pages